Welcome to the Camrose Visitor Information Centre, conveniently located in the beautiful and picturesque Bill Fowler Centre. We are home to Ole Uffda, the Scandinavian mascot of Camrose, and the Viking Longship. The Bill Fowler Centre sits on the south shore of Mirror Lake Park, a focal point in Camrose’s urban park system.

The Bill Fowler Centre is home to the Visitor Information Centre as well as the Camrose Chamber of Commerce and is also home to the Bill Fowler Nature Mural. In honor of Bill Fowler, artist James Marshall was commissioned to create a mural which has been carved out of a special red clay brick. The mural features birds and animals that are indigenous to the Mirror Lake area. James later entitled his creation “Life Around the Lake.”

Tourist Information Services

Whether you are a visitor to Camrose, or planning a trip, the staff at the Visitor Centre can assist you. The centre is stocked with extensive information on Camrose, Camrose County, and the Boomtown Trail, that can make your stay memorable. The knowledgeable staff can tailor a package to meet your individual needs and interests or can provide you with a relocation package if you are contemplating making your stay permanent. The Visitor Information Centre is also a great place to stop if you are mapping out your Canadian get-a-way, as the shelves are filled with a vast array of information covering the entire country.

Important Publications You’ll Find at the Visitor Information Centre:

Community Directories:

  • Chamber Member Directory
  • Camrose & District Help Book
  • Camrose Visitors Guide
  • Numerous community related brochures
  • Local newspapers

Other publications available:

  • Travel Alberta Campground and Accommodation Guides
  • Camrose & area phone books
  • Extensive tourism material for all provinces and territories, including some states
  • Maps

Hours of Operation
Winter Hours:
Monday – Friday: 8:30 a.m. – 4:30 p.m.

Summer Hours:
(May long-weekend to September long-weekend)
Monday – Friday: 8:30 a.m. – 7:00 p.m.
Saturday, Sunday & Holidays: 10:00 a.m. – 5:30 p.m.